Brewing up something special for lager lovers
Shopify Development, Consultation
We teamed up with long-term collaborators, Studio Juice to deliver a re-imagined ecommerce experience for Pillars Brewery, the cornerstone of the London beer scene. Our role for this project was to develop an entirely custom Shopify store that helped to encapsulate the brand, drive sales and modernise their online presence.
Upon delivery of the visual design handover, we began building the new store from the ground-up on the Shopify 2.0 framework to provide the client with complete control of a modular user-experience, we created a series of adaptable content blocks to allow the client total control with new pages and content whether it be ecommerce, informational, or editorial.
The final result of the project was the successful digital re-launch of the brand, which truly represents and sets apart the brewery from other competitors, whilst establishing a stronger sales channel that can deliver renewed online sales through subscriptions, merch, and brewery tours.